Horse Racing Sponsorship

Race sponsorship at Towcester is an excellent and exceptionally cost effective way of bringing your company or product branding to the attention of a wide audience.

Towcester Racecourse is the only course in the country to offer free admission to its race meetings†. Since its inception Towcester's free admission policy has seen an increase in its crowd levels on average by 275%.

Our racing season runs from October to May and all our races are covered on SKY (At The Races) & SIS, which is broadcast live into every Betting Shop in the UK with an estimated viewing audience of over 750,000 people per day.

Sponsorship starts from £750.00 + VAT, we can offer you the following package:

  • Your very own named race
  • A full page advertisement in the race programme worth £125.00 + Vat.
  • Your race name appearing in selected national newspapers.
  • Viewing of your race for up to 10 guests in the Sponsors Box.
  • The opportunity to present a prize to the winning owner or jockey.
  • The opportunity to strategically place a banner inside the Parade Ring and Winning Line.
  • We can also provide you with an area to promote your product or service at certain meetings.

Call the sales office on (01327) 353414, or email: info@towcester-racecourse.co.uk

Advertising

Advertising rates for the Towcester Racecourse printed race programme are:

Half Page Advert (per meeting) £75.00 +VAT
Full Page Advert (per meeting) £125.00 +VAT
Full Page Advert (Full season) £1,500.00 +VAT

* Race programmes are supplied complimentary to all hospitality and VIP guests as well as being sold on the day.

† excludes selected meetings

Flintoff

Horse Running

"The diversity of racecourse, race meetings, and races, mean that there is substantial inventory with which to offer potential sponsors a suitably tailored package to reach their desired target audience"

Deloitte & Touche LLP
Report into the Economic Impact of the Racing Industry as commissioned by the British Horseracing Board

Previous Sponsors Include:
Volkswagen
Ladbrokes
Betfair.com
Gala Casinos
GG.COM
Mazda
Dalepak
and many more!